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Our Story

We are Pusshpa and Vineeta, a mother-in-law and daughter-in-law duo who share a love for jewelry and a passion for entrepreneurship. We started our jewelry business in 2023, after losing our husband and father-in-law, Mr Om Prakash Mundra, due to pneumonia complications. Mr Om Prakash Mundra was the co-owner of a successful textile company. After his death, due to unresolved conflicts with partners, we had to leave the business. We felt heartbroken.

Vineeta comes from a long line of jewelers and has gained a lot of experience working in her father’s business. She is the sixth generation in the jewelry trade. So we decided to start our own jewelry business to honour Mr Mundra's memory and legacy.

Quality and standards were his guiding principles throughout his life and he never compromised on them. In light of this, we established our brand with very high standards for jewelry quality and we only deal in the finest and most exquisite jewelry, which attracted a loyal clientele and a growing recognition.

We have been running our business for a year now and we couldn’t be happier. We have expanded our product range and our customer base. We have also grown closer as friends and as family. We have supported each other through the highs and lows. We have become partners in business and in life.

We are Pusshpa Mundraa and Vineeta Riyannsh Mundraa, the founders of PurpleLuck jewelry brand that celebrates life, love, and legacy.

Thank you for being part of our story.



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